Bison Go Where They Want

Image of Bison walking in snow

The issues we’re facing because of the coronavirus couldn’t be more serious, but that doesn’t mean we’re not allowed to smile or laugh.  Well I smiled and laughed when I saw this clip of a Montana TV reporter setting up for a segment only to decide to get back in his car because of an approaching bison herd.  Not a bad idea.

Bison can be pretty intimating animals – males grow to about 10’ long and weigh about 2,000 pounds while females weigh closer to 1,200 pounds.  They pretty much do what they want to do and go where they want to go.  If a bison wants to wander off, it will walk right through a fence. 

For the bison I raise, I try to keep them happy so they choose not to wander off.  You can see from these photos of bison at my Wyoming ranch that it’s better to have happy bison around!

Philly Cheesesteak… now with Best Bison!

Picture of Best Bison Sandwich

Best Bison is more than a business for me… it’s really a labor of love. I happily taste test each sandwich and make sure only the winners get on the restaurant’s menu. Tough job, but someone has to do it.    

One of my favorites is the Bison Philly Cheesesteak.  It takes its inspiration from  Philadelphia’s favorite sandwich but substitutes delicious bison ribeye steak, thinly sliced and served with Swiss American cheese, grilled onions, and green peppers.  We then slide all of that deliciousness into a special Rotella’s hoagie. Less fat than beef, and a flavor that is slightly sweeter, richer, and really delicious.   

I had the team at Best Bison create a video showing the Bison Philly Cheesesteak being made. We’re running it on the video board in the restaurant, but you can check it out HERE. I can’t watch it too often… it makes me want to stop what I’m doing and head over. See if it doesn’t make you hungry too. Let me know what you think.

For those of you who like making videos and love eating Best Bison sandwiches, send me a video about your favorite Best Bison sandwich.  If I like the video, I’ll give you a $100 gift certificate to Best Bison and might even run it on the in-store video.  Submit your videos to me at [email protected].

Creating the Delicious PrimeLife Bison Burgers

Photo of Primelife Best Bison Burgers

I believe that, like me, a lot of people like to eat burgers, but they also want to eat healthier so they can feel good.  So I’ve been working with my team at the bison company to create a delicious new burger that’s delicious and healthy. 

I think we have a winner:  PrimeLife Bison Burgers. 

Bison is already a great option with fewer calories, fat and cholesterol than beef. But when we took our 100% Certified Bison and added vegetables to create a blended burger, the results were absolutely delicious. 

It’s fun seeing PrimeLife burgers now in the freezer aisle of stores – they are a great, healthy burger alternative.

The Simple Pleasures

Image of Best Bison Philly Cheesesteak

Nearly every business idea I’ve had started with the customer in mind.  What would the customer want?  What’s missing in the market that the customer would love?

In the case of Best Bison, my idea is to create a classic burger and sandwich joint with dishes made from absolutely delicious bison.  I love bison.  It tastes amazing but has fewer calories than beef so I can have my steak and eat it too!

One of my favorite Best Bison sandwiches is the Bison Philly Cheesesteak.  Made with tender bison ribeye responsibly raised on my ranches and served with Swiss American cheese, grilled onions, and green peppers, it’s a treat I look forward too.